Ask Maude has offered a female persective on sex products. The company produces products such as condoms, lubes and wipes. The design is based on sexual health and wellbeing. The design aesthetic is refreshingly simple and stylish. The brand has opted for a minimalist colour palette and witty typographic approach.
"By changing the conversation around sex, we are encouraging people to be more open about what they want [from] their partners and [for] themselves. Maude makes beautiful, easy-to-use items that give people the chance to stop compartmentalizing their sex lives—both in their heads and in their medicine cabinets."